Workshop: Social Media for Small Businesses

Which channels are worth it, what should you post, how much time should you budget? A hands-on workshop for businesses that want to run social media efficiently – without an agency budget.

What it’s about

Social media devours time – if you run it without a plan. In this workshop, you will develop a realistic social media routine for your business: the right channels, a simple editorial calendar, and content you can create yourself with the tools you already have. No theory marathon – just concrete work on your own presence.

What to expect

• Channel selection: which platform fits your target audience – and which ones you can safely ignore.
• Editorial calendar: a simple system that keeps you visible with just a few hours per week.
• Creating content: posts, photos, and short videos with your smartphone – including tools that make the work easier.
• Legal basics: ad labeling, image rights, and what to keep in mind for giveaways.
• Measuring success: how to tell whether the effort is paying off.

Who is this workshop for?

For owners and employees of small businesses who want to take social media into their own hands – without an agency budget and without prior knowledge.

Schedule and organization

The workshop lasts about three hours and takes place in a small group at our offices in Berlin-Kreuzberg (address in the event details). Feel free to bring your smartphone and the login credentials for your existing profiles. You will find the date and time in the event details on this page.

Register now: Places are limited. Sign up via our contact form using the keyword “Social Media Workshop”.

Related: our service Social Media Marketing.